ADAidm to phase out service

ADA Business Enterprises, Inc. (ADABEI), a wholly owned ADA subsidiary, announced today that ADA Intelligent Dental Marketing (ADAidm) of Salt Lake City, one of its joint venture companies, is no longer able to provide marketing services to its customers due to significant production and operational difficulties.

ADAidm will be providing customers with a full refund for paid undelivered goods and services. Refunds will be sent within 60 days. Customers are being notified and special teams at ADA, ADABEI and ADAidm are working to resolve customer issues on an individual basis.

“We regret that some ADAidm customers have experienced fulfillment problems with the company”, said Dr. Robert Faiella, ADA First District trustee. “We believe we have found the most effective way to resolve outstanding issues, by providing a full refund for any paid undelivered goods and services within the next 60 days.” The ADA Board of Trustees took definitive action recently as the extent of the problem became apparent and appointed Dr. Faiella chair of ADABEI. ADABEI continues to provide successful ADA Business Resources programs for ADA members.

ADABEI announced the formation of ADAidm through a joint venture in February 2007 after research showed that ADA members wanted more help in building and marketing their dental practices.