ADA Professional Product Review showcases new format

There’s a new look to the ADA Professional Product Review.

Since 2005, the ADA has offered The Review, a member benefit that helps dentists with product selection for their practices.

This is the first time the publication has changed its format and design, which should help readers quickly and easily get the technical information and highlights they’re looking for. In 2008, the publication announced that it was collaborating with dental schools to evaluate products in clinical situations and in the future, The Review hopes to offer continuing education credit.

“The ongoing challenge for professional publications is how to communicate an array of detailed scientific data most effectively without diminishing its essence or compromising its value,” said Dr. Daniel Meyer, senior vice president, ADA Science/Professional Affairs. “We continually take a close look and seek input on how best to present clinically relevant, scientific information to our readers.”

The Review, which mails quarterly with The Journal of the American Dental Association, is designed to help dentists with product selection for their practices by giving them unbiased, scientifically sound and clinically relevant information.

Look for the Spring issue inside the April JADA. The current issue features a special report addressing concerns about lead in dental crown materials and includes laboratory analysis from the ADA Division of Science and the ADA Foundation Paffenbarger Research Center, which examined both finished crowns produced by randomly selected domestic and foreign dental laboratories as well as porcelain powders obtained from standard commercial sources.

“What is really important is for us to receive useful feedback from our readers to make sure we are meeting their expectations for providing accurate, timely information in a suitable format,” Dr. Meyer said.

For more information or to e-mail comments and suggestions regarding The Review, contact ppreditor@ada.org or call the ADA toll-free, Ext. 3528.